Social Media Marketing explains the use of social networks, online communities, blogs, wikis and any other collective media used to develop marketing ideas, generate sales, develop public relations or provide customer service. Some of the most common Social Media Marketing tools are Twitter, Facebook, LinkedIn, Pinterest, Wikipedia and YouTube.
Social Media refers to a group of web properties that have their content published and maintained cooperatively by users and not employees of the the social media property. It is an online media category allowing people to talk, participate, share and network. There are a number of Social Media websites promising discussion, feedback, comments and more. Social Media Marketing can best be described as relationship or brand building.
A Social Media Marketing strategy involves marketing your website or business through the various Social Media channels in an attempt to obtain links, attention (positive or negative) and quite possibly massive amounts of traffic. No other promotional method can drive large amounts of visitors to your website for little to no cost other than some time commitment.
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