Top 3 Reasons to Incorporate Long Tail Keywords in Your Dental SEO Strategy

When it comes to SEO, you should always work smarter, not harder. This is particularly true as you establish which keywords to optimize for throughout your dental website. In the past, short tail keywords – also referred to as “head terms” – were accepted as the best way to rank in the SERPs. Terms like “smile makeover,” for example, were…

Dentists – 5 Types of Keyword Matches on Google AdWords Can Make or Break Your PPC Budget

Google AdWords can be an esteemed tool for directing people’s attention to your dental practice and at the most appropriate time—when they’re searching for the services you offer. To make the most of your Google AdWords Campaigns, you must first comprehend the different match types to assign to your keywords. Simply put, a match type is a parameter that can…

Top 3 SEO Facts Every Dentist Should Know in 2017 to Grow Their Dental Practice

It’s been many years now since dental practices started concerning themselves with some sort of an online presence. In the late 1990’s and early 2000’s, simple dental websites began to pop up to serve as a “new” type of Yellow Page ad. Shortly following, several search engines rose up to help people find these sites. And it wasn’t long until…

Top 4 Search Engine Optimization Predictions for Law Firms in 2017.

It may appear too soon to think about 2017. However at IBIS Technologies we pride ourselves on being one step ahead in the digital marketing world. While it won’t be necessary to alter your entire online marketing strategy next year. It is clear that SEO techniques should become more Forward-thinking, Slick and In-line with UI/UX. In this blog I have summarized…

Top Five Important Questions Law Firms Should Ask SEO Vendors to Get Successful

Anyone who has ever purchased a home knows, the minute you sign the papers, the remodelers and window companies start showing up offering their services. And it becomes difficult to select right vendors for home service. Same is the case when selecting Law Firms SEO Provider. There’s always another SEO provider asking for your business – and for good reason.…

Finest Checklist to Improve Search Rankings on Existing Legal Practice Websites

Existing legal practice websites with high domain authority typically need a distinctive search marketing plan. Below is our checklist when analyzing an existing legal practice website that wants to improve in search. #1 Check for Broken Links in Existing Attorney Website and Fix Them. We found that broken links are a negative factor to search rankings. Start with this easy…

Top Six Explanations Why Your Dental Website Isn’t Performing to Generate New Patients

Part of my job is to evaluate dental websites, identify their problems, and to propose enhancements. As such, I inspect websites—a lot of websites—most of which need help. I usually hear from dentists: when their websites aren’t found in Google search results, or because they’re not obtaining the number of new patients they desire, or because they’re not getting the…

Local SEO Approach for Legal Practices like Attorney and Law Firms

One of the finest things you can do to nurture your legal practice is to empower in local Search Engine Optimization (SEO). A local SEO approach will not only boost your brand, but it will also benefit you to manage your law firm online reputation and link with people in your area who are seeking for legal advice. A well-implemented…

Fundamental Guide to SEO for Legal Practices

Running a law firm is hard enough, and the last thing attorneys want to think about is Search Engine Optimization of their legal practice website.  More frequently than not, we receive calls from attorney leads who say the clients aren’t coming in like they used to through their online presence. Unfortunately, this is likely because their law firm websites are…

7 Dental Website Features That Increases Patient Appointments By 50%

Are you not getting enough patient appointments even after spending big bucks on marketing? Why are you not generating enough patient inquiries through your online marketing efforts? 7 KEY FEATURES to Convert Dental Website into High Patient Acquisition Tool For the purpose of this case study, we will be using a New York based Cosmetic Dentist website that we created.…