Top 3 Reasons to Incorporate Long Tail Keywords in Your Dental SEO Strategy

When it comes to SEO, you should always work smarter, not harder. This is particularly true as you establish which keywords to optimize for throughout your dental website. In the past, short tail keywords – also referred to as “head terms” – were accepted as the best way to rank in the SERPs. Terms like “smile makeover,” for example, were…

Top 5 Dental Marketing Resolutions You Should Make to Grow Your Dental Practice in 2017

According to Statistic Brain, around 45% of Americans make resolutions. Only about 8% successfully achieve them (statistic brain). This year we’ve got five resolutions we think you’ll want to make and keep to grow your Dental Practice. #1 I Will Propagate My Presence On Social Media and Stay Engaged With My Followers. Facebook, Instagram, and Twitter are all about connecting…

How to Create an Inbound Dental Marketing Strategy for Your Dental Practice?

Internet users are an unpredictable group. If your content doesn’t capture their attention, they’ll instantly find a more interesting place to peruse various information. A Dental Inbound Marketing strategy can help you retain visitors by appealing to their interests. Inbound Dental Marketing Basics Placing ads and sending solicitations, either through snail mail or email, are outbound marketing techniques. Inbound marketing trusts…

Convert Dental Practice Website Visitor into Patient Appointments by Customizing Online Content to Your Target Audience

Knowing your dental patients is vital when it comes to creating online content. Finding out what their interests are will help determine the direction of your content on your website and other online dental locations. Choices to Potential Patients for Your Dental Practice Your online audience has become ruined by the choices they have when they’re online. People no longer…

Top 4 Search Engine Optimization Predictions for Law Firms in 2017.

It may appear too soon to think about 2017. However at IBIS Technologies we pride ourselves on being one step ahead in the digital marketing world. While it won’t be necessary to alter your entire online marketing strategy next year. It is clear that SEO techniques should become more Forward-thinking, Slick and In-line with UI/UX. In this blog I have summarized…

Top Three Stuffs Law Firms Should Have Finished in 2016

It’s that time of year – time to look back and take stock of 2016. Hopefully for you and your law firms, it was a year of positive growth and success. But of course, there’s always a chance to improve. With that in mind, let’s take a look at these three recommended changes from last December. If your law firm…

Safeguard Your Dental Practice by Creating HIPAA Compliant Social Media Content

Social media is becoming more and more significant in how customers make buying decisions.  It’s great for marketing and for your dental practice to really participate with patients and potential patients on a personal level. However, using social media could put you in jeopardy of violating HIPAA regulations. If you prefer to interact with current and prospective patients through social…

Top 3 Must-Have Lawyer Marketing Targets for the New Year

Targets are the scope of our lawyer marketing actions—they guarantee that we stay focused on the right missions and are positively directed toward enhancing. There’s no better time to set new targets than in a new year! Here are the three attorney marketing targets you should be set for the upcoming year, and the tools to better measure your progress along…

Top 3 Tranquil Things You Can Do to Advance Your Law Firm’s Marketing

It looks like there’s always too much to do and too little time to do it — particularly when it comes to marketing. It can be disappointing and devastating if you’re not sure what to do or where to start to better market your law firm. You may think you need external help from a big legal marketing company to…

Top 5 Marketing Ventures You Should Be Making to Grow Your Legal Practice

Astonishingly, many law firms confess to having effectively no marketing budget, staff or strategy—and that’s a severe blunder. Anticipating your attorney firm to flourish without investing any effort into marketing is like presuming to win a case without any preparation. Don’t know where to start? Here Are Top Five Areas Where You Should Be Accumulating Your Marketing Efforts. #1 Money…